Showing posts with label experience. Show all posts
Showing posts with label experience. Show all posts

Saturday, 8 August 2015

JELI DESIGNS

It's been awfully quiet here at GARUFF. So quiet in fact, that we have moved.
Garuff has now moved to www.jelidesign.com
Please feel free to click on the above link to see how Garuff has progressed from amateur designer, to profesional with experiences in Asia, America and Europe.
The new website looks and feel truly Garuff, but with a twist. The website is simple, elegant and beautiful!
Additionally, we have a successful blog that features how we got to an end result.
Garuff has been an amazing time, and it's been great to view the previous posts over the years. We are still getting hits on here, but this will be our last post.

For the last time,
Love Garuff / Jeli

x



Thursday, 20 February 2014

MAGAZINE

I have just finished designing for a magazine in Shanghai and found that the cultural differences are very obvious between what I would consider good design to what the Chinese may consider good design.
The first picture below is my answer to the brief.  I had less than a day to do this and I was quite happy with the overall outcome. However, the editors wanted some changes. The second image fits the brief to a T and naturally, they seemed to enjoy it.
I personally rather the first image, but hey ho!


Thursday, 6 February 2014

KINETIC TYPE

Click here to view my latest attempt at using Flash. This didn't take as long as I thought that it would.
The website used is a saviour for showing off Flash (SWF) files, however, I have noticed that it does cause a bit of a lag making it stick.
The singer is the fantastic, Tori Fuson who also wrote this absolute tune. Be sure to follow her on Facebook by clicking on her name below. 

















Friday, 27 December 2013

EAST VS WEST - 'GOOD DESIGN'

I have just moved back to the UK after living in China for almost a year and a half.
Even though sometimes working 12 hour days for 6 days a week, I would still find time to include design into my life.
I lived near Shanghai so finding my fix of international design wasn't too much of a challenge.
I did however notice the huge differences between the east and the west in terms of what they both consider, 'good design'.
I feel as if in the west, especially the UK, white is alright. How often do we see successful pieces of art or design that is one big cluttered mess? Not since the early 90's. I feel as if in the UK, if you want to get noticed, be as minimal as possible when it comes to your designs, pick a good font and you're laughing.
In contrast, I noticed that China is toying between being minimal but also embracing full on clutterness and surprisingly, it works.
I have found some examples in which reflect the traditional modernness of the new and up and coming Chinese design field which can be viewed below.

Typical Chinese design examples















Typical British design examples

Review:
As you can see, the major differences between the two is; colour, space and font. 
I personally think that British design is one of the leaders in the world, and I am expecting the British design industry to take huge influence from Chinese design. As we all know, China is taking over the world, and that includes the design world, too.
I think it's only a matter of time before the western design world begins to mimik some of the way that the Chinese designers work by being more bold, making a statement and breaking the minimalistic rules.

Tuesday, 9 July 2013

INFOGRAPHICS: INDOOR AIR POLLUTION

So as the regular readers are aware, I have moved to Wuxi, China to teach English for a year to gain experience and something to add to my C.V. Just because I've moved abroad, it doesn't mean that I have forgotten about design. I am currently working with an independent design company doing some volunteer work and have produced some beautiful infographics. Here is one that the company really liked. Beautiful, easy to understand and straight to the point! 
Hope you enjoy!